First day of #SportDataLondon was nothing less than expected... a day where some of the best companies and professionals from the industry got together and discussed how data can be used to monitor and increase fan engagement and sports performance. I summarised some of the key points discussed by the speakers in a short post … Continue reading Some Things from #SportsDataLondon Day 1
Category: Events
On Thursday, 3 August, Fnatic's concept store - Bunkr, hosted The Drum's Sports Briefing, a special evening dedicated to the latest trends and developments in sports marketing. The main debate topics included: how is the sports marketing industry evolving, what can businesses learn from these developments, best practices for increasing audience engagement and brand advocacy, … Continue reading About Sport Marketing at The Drum’s Sport Briefing