These days football clubs are looking to enhance their online presence more and more, using all the available tools. It was just a matter of time until Snapchat became a ‘must’ for all the football clubs with strong marketing departments.

This week, as I attended the fourth matchday of Europa League Group Stage, I tried to do something similar while supporting the local team. Thus, I captured on camera the most important moments of the matchday experience on My Story, including a very unique selfie with Sammy, Saints’ very unique mascot.

For those of you who want to follow me on Snapchat, my username is: andrei7

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